AFL's Controversial Move: Why the Wildcard Round is a Step Backwards
In the world of Australian rules football, a debate has ignited among fans and enthusiasts. The AFL's decision to expand the finals format from the beloved 'Final Eight' to a 'Top Ten' wildcard round has left many questioning the league's priorities. This move, while aiming to increase revenue and engagement, has sparked controversy and divided opinions.
The 'Final Eight' format, which endured for 32 seasons, was a success, gaining the trust of fans, clubs, and players alike. So, why did the AFL feel the need to change a winning formula?
The Rise and Fall of the Final Eight
The journey of the final eight format began in 1990 with a final five for a 14-team competition. It evolved to a final six when the Crows joined, and then, in 1994, the league took a bold step forward with the introduction of the top eight. This format became a staple, but now, it seems, it's being consigned to the history books.
The AFL's Priorities: Product and Profit Over Integrity?
Here's where it gets controversial. The AFL's desire for more revenue and a broader audience seems to have trumped considerations of integrity and fairness. The value of finishing seventh versus tenth has been overlooked, and the league's bold moves, including the removal of the centre bounce, have left many questioning their motives.
The Case for the Top Ten: More Teams, More Revenue?
Advocates of the top ten finals system argue that it will keep more teams in the hunt for longer, especially those ranked 11th to 13th. It will create additional events, attracting a larger audience and, of course, generating more revenue, which is crucial given the current state of free-to-air and pay television networks.
But Here's the Catch...
The counterarguments are compelling. Firstly, it's unfair to give a team that finished in the bottom half of the ladder an opportunity to win the premiership. Take, for example, the 2025 season, where the top eight teams were remarkably even, with the Brisbane Lions showcasing their supreme talent in the clutch. The tenth-placed team simply didn't deserve to continue in the finals.
The Impact of Expansion: Tasmania's Arrival
When Tasmania joins the league, likely in 2028, we'll have ten finalists from nineteen teams. While this is slightly less egregious than the current ten from eighteen teams, the principle remains the same: a majority of teams will play finals, and tenth place will still embody mediocrity.
The Clubs' Dilemma: Fans vs. Finances
The clubs find themselves in a tricky situation, torn between their conservative fans (77% of whom oppose the wildcard, according to surveys) and the potential financial gains. While fans may initially resist, the clubs believe they'll eventually accept the change once it's established.
A New Norm or a Temporary Anomaly?
I argue that the 2023 and 2024 seasons were more representative of the new norm, where teams remained competitive for longer. In contrast, the 2025 season saw many teams fall away early, with some out of finals contention by round 12 or 13. The top ten format wasn't necessary to maintain enthusiasm then, as teams like Carlton and the Giants showed remarkable revivals.
The AFL's 'Big Tent' Ambition
This reform seems to stem from the AFL's desire for more 'big tent' events to attract attention, particularly from television audiences. It could be a response to the NRL's advantage with State of Origin, which provides four grand final-level broadcast events. However, more doesn't always mean better.
A Final Thought: The Bulldogs' Miracle
Recalling the Bulldogs' miraculous premiership win in 2016, starting from seventh place, feels like a distant fairytale now. What was once improbable is now akin to scaling Mount Everest without oxygen.
The AFL's idea of the top ten/wildcard round has been a recurring theme, and unfortunately, it's here to stay. What are your thoughts on this controversial move? Do you think it's a step forward or a regression for the league? Let's discuss in the comments!
